A young geek decided that he wanted everyone to have a computer in their home or office this was during a time that a computer would take up the size of a medium sized house. People thought this young geek was crazy and maybe he is/was, but it made him during some years reportedly the richest man in the world -his name Bill Gates, his company Microsoft.
Point is keep working new business models, work your plan relentlessly. Market and promote your company as best you can. Whatever your business model you'll need a business plan and music contracts to ensure you give your ideas and vision the best opportunity for success.